{"id":3566,"date":"2023-01-04T13:20:00","date_gmt":"2023-01-04T04:20:00","guid":{"rendered":"https:\/\/www.onoff.ne.jp\/blog\/?p=3566"},"modified":"2024-11-15T20:53:57","modified_gmt":"2024-11-15T11:53:57","slug":"cac%e3%81%a8%e3%81%af%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/www.onoff.ne.jp\/blog\/?p=3566","title":{"rendered":"\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u3068\u306f\uff1f\u8a08\u7b97\u65b9\u6cd5\u3084CPA\u3068\u306e\u9055\u3044\u3001\u6539\u5584\u65b9\u6cd5\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u3068\u306f\uff1f\u8a08\u7b97\u65b9\u6cd5\u3084CPA\u3068\u306e\u9055\u3044\u3001\u6539\u5584\u65b9\u6cd5\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/h1>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"597\" src=\"https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/09\/23098011-1024x597.jpg\" alt=\"\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u3068\u306f\uff1f\u8a08\u7b97\u65b9\u6cd5\u3084CPA\u3068\u306e\u9055\u3044\u3001\u6539\u5584\u65b9\u6cd5\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\" class=\"wp-image-3117\" srcset=\"https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/09\/23098011-1024x597.jpg 1024w, https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/09\/23098011-300x175.jpg 300w, https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/09\/23098011-768x448.jpg 768w, https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/09\/23098011-1536x896.jpg 1536w, https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/09\/23098011.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><span style=\"text-decoration: underline;\"><span class=\"swl-inline-color has-swl-deep-02-color\"><a href=\"https:\/\/www.onoff.ne.jp\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ab\u30f3\u30d1\u30cb\u30fc\u30fb\u30aa\u30ce\u30d5<\/a><\/span><\/span>\u306enagai\u3067\u3059\u3002<br>\u4eca\u56de\u306fCAC\u306e\u5b9a\u7fa9\u3084\u7b97\u51fa\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306f\u3001\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u8cbb\u7528\u3067\u3042\u308a\u3001\u3053\u306e\u6307\u6a19\u306f\u3001\u7279\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u3092\u8003\u3048\u308b\u4e0a\u3067\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>CAC\u306e\u8a08\u7b97\u306b\u306f\u3001\u5e83\u544a\u8cbb\u7528\u3084\u55b6\u696d\u30b9\u30bf\u30c3\u30d5\u306e\u4eba\u4ef6\u8cbb\u306a\u3069\u3001\u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u3063\u305f\u7dcf\u5408\u30b3\u30b9\u30c8\u3092\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u6570\u3067\u5272\u308b\u3068\u3044\u3046\u65b9\u6cd5\u304c\u7528\u3044\u3089\u308c\u307e\u3059\u3002<br>\u5177\u4f53\u7684\u306b\u8a08\u7b97\u3059\u308b\u3068\u3001\u4f8b\u3048\u3070240\u4e07\u5186\u306e\u30b3\u30b9\u30c8\u306730\u4eba\u306e\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3057\u305f\u5834\u5408\u3001CAC\u306f8\u4e07\u5186\u3068\u306a\u308a\u307e\u3059\u3002<br>\u3053\u308c\u306f\u30011\u4eba\u306e\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b8\u4e07\u5186\u306e\u8cbb\u7528\u304c\u304b\u304b\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001CAC\u3092\u52b9\u679c\u7684\u306b\u7ba1\u7406\u3059\u308b\u305f\u3081\u306b\u306f\u3001OrganicCAC\u3084PaidCAC\u3001BlendedCAC\u3068\u3044\u3063\u305f\u7570\u306a\u308b\u30bf\u30a4\u30d7\u306eCAC\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<br>\u7279\u306b\u3001SaaS\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u306f\u3001\u3053\u308c\u3089\u306e\u6307\u6a19\u3092\u7528\u3044\u308b\u3053\u3068\u3067\u3001\u52b9\u7387\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br>\u52a0\u3048\u3066\u3001CAC\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u5e83\u544a\u30c1\u30e3\u30cd\u30eb\u306e\u6700\u9069\u5316\u3084\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u304c\u63a8\u5968\u3055\u308c\u307e\u3059\u3002<br>\u3053\u308c\u306b\u3088\u308a\u3001\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u3092\u524a\u6e1b\u3057\u3001\u53ce\u76ca\u6027\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"swell-block-button red_ -size-l is-style-btn_normal\" data-id=\"c03aa483\"><a href=\"https:\/\/www.onoff.ne.jp\/forms\/corporate\/contact.html?Formname=corp_contact\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"swell-block-button__link\"><span>\u7121\u6599\u76f8\u8ac7\u306f\u3053\u3061\u3089<\/span><\/a><\/div>\n\n\n\n<h2 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u3068\u306f\uff1f<\/h2>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">CAC\u3068\u306f\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30a2\u30af\u30a4\u30b8\u30b7\u30e7\u30f3\u30b3\u30b9\u30c8\u306e\u7565\u79f0\u3067\u3001\u4e00\u9867\u5ba2\u7372\u5f97\u306b\u8981\u3057\u305f\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30c8\u30fc\u30bf\u30eb\u30b3\u30b9\u30c8\u3092\u6307\u3057\u307e\u3059\u3002\u3064\u307e\u308a\u300c\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\u300d\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p>CAC\u306fSaaS\u3084\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u578b\u306e\u30d3\u30b8\u30cd\u30b9\u3067\u3088\u304f\u7528\u3044\u3089\u308c\u3001\u9069\u5207\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u7b56\u5b9a\u3059\u308b\u305f\u3081\u306b\u6b20\u304b\u305b\u306a\u3044\u6307\u6a19\u3067\u3059\u3002CAC\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u6295\u8cc7\u3059\u3079\u304d\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u306e\u898b\u6975\u3081\u3084\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306e\u7b97\u51fa\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305fCAC\u306b\u304a\u3044\u3066\u306f\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u8abf\u3079\u305f\u308a\u3001SNS\u306e\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\u306b\u8868\u793a\u3055\u308c\u305f\u8a18\u4e8b\u306e\u30ea\u30f3\u30af\u304b\u3089\u8a2a\u306d\u3066\u304f\u308c\u305f\u308a\u3057\u305f\u30ce\u30f3\u30da\u30a4\u30c9\uff08\u5e83\u544a\u8cbb\u306a\u3069\u3092\u304b\u3051\u3066\u3044\u306a\u3044\uff09\u306e\u30e6\u30fc\u30b6\u30fc\u3082\u5bfe\u8c61\u306b\u306a\u308a\u307e\u3059\u3002CPA\u3088\u308aCAC\u306e\u65b9\u304c\u3088\u308a\u7d30\u304b\u304f\u30e6\u30fc\u30b6\u30fc\u3092\u898b\u3066\u3044\u308b\uff08\u7c92\u5ea6\u304c\u9ad8\u3044\uff09\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u3001<span class=\"swl-marker mark_yellow\">CAC\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u306f\u3001OrganicCAC\u3084PaidCAC\u3001BlendedCAC\u3068\u3044\u3063\u305f\u7570\u306a\u308b\u5074\u9762\u304b\u3089\u306e\u5206\u6790\u304c\u91cd\u8981\u3067\u3059\u3002<\/span>\u7279\u306b\u3001SaaS\u30d3\u30b8\u30cd\u30b9\u3078\u306e\u9069\u7528\u306b\u304a\u3044\u3066\u306f\u3001\u3053\u308c\u3089\u306e\u6307\u6a19\u3092\u7528\u3044\u308b\u3053\u3068\u3067\u9867\u5ba2\u7372\u5f97\u306e\u52b9\u7387\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u671f\u5f85\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u3092\u6b63\u78ba\u306b\u7406\u89e3\u3057\u3001\u9069\u5207\u306b\u7ba1\u7406\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u9577\u671f\u7684\u306a\u5229\u76ca\u3092\u78ba\u4fdd\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u3053\u308c\u304cSaaS\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3051\u308b\u7af6\u4e89\u512a\u4f4d\u6027\u306e\u69cb\u7bc9\u306b\u3064\u306a\u304c\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n<div class=\"p-blogParts post_content u-mb-ctrl u-mb-0\" data-partsID=\"9262\">\n<div class=\"c-shareBtns__message\">\n\t\t\t<span class=\"__text\">\u8cc7\u6599\u8acb\u6c42\u306f\u3053\u3061\u3089<\/span>\n\t\t<\/div>\n<\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/www.onoff.ne.jp\/forms\/corporate\/servicepack-menu-webmarketing.html\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"800\" height=\"180\" src=\"https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/11\/bnr_onoff_pack_CTA_marketing.png\" alt=\"\" class=\"wp-image-10312\" srcset=\"https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/11\/bnr_onoff_pack_CTA_marketing.png 800w, https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/11\/bnr_onoff_pack_CTA_marketing-300x68.png 300w, https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/11\/bnr_onoff_pack_CTA_marketing-768x173.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n<\/div>\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-cx-crm wp-block-embed-cx-crm\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.onoff.ne.jp\/blog\/?p=5904\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306e\u91cd\u8981\u6027<\/h2>\n\n\n\n<p class=\"u-mb-ctrl u-mb-30\">\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u529f\u306b\u304a\u3044\u3066\u975e\u5e38\u306b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002CAC\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u52b9\u679c\u3092\u8a55\u4fa1\u3057\u3001\u6210\u9577\u6226\u7565\u3092\u9069\u5207\u306b\u7b56\u5b9a\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u4f01\u696d\u306f\u3053\u306e\u6307\u6a19\u3092\u5229\u7528\u3057\u3066\u6295\u8cc7\u5bfe\u52b9\u679c\u3092\u6700\u5927\u5316\u3057\u3001\u30ea\u30bd\u30fc\u30b9\u3092\u52b9\u7387\u7684\u306b\u914d\u5206\u3059\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u30d3\u30b8\u30cd\u30b9\u6210\u9577\u306b\u4e0d\u53ef\u6b20\u306a\u6307\u6a19<\/h3>\n\n\n\n<p>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u9577\u3092\u6e2c\u308b\u4e0a\u3067\u6b20\u304b\u305b\u306a\u3044\u6307\u6a19\u3067\u3059\u3002\u3053\u306e\u6307\u6a19\u3092\u3057\u3063\u304b\u308a\u3068\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u52b9\u7387\u3092\u9ad8\u3081\u3001\u30ea\u30bd\u30fc\u30b9\u306e\u6700\u9069\u5316\u304c\u56f3\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<span class=\"swl-marker mark_yellow\">CAC\u306e\u5206\u6790\u3092\u901a\u3058\u3066\u3001\u3069\u306e\u65bd\u7b56\u304c\u6700\u3082\u52b9\u679c\u7684\u306a\u306e\u304b\u3092\u7406\u89e3\u3057\u3001\u6226\u7565\u7684\u306a\u610f\u601d\u6c7a\u5b9a\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059<\/span>\u3002\u30d3\u30b8\u30cd\u30b9\u3092\u6301\u7d9a\u7684\u306b\u6210\u9577\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001CAC\u306e\u91cd\u8981\u6027\u3092\u8a8d\u8b58\u3057\u3001\u9069\u5207\u306b\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306e\u8a08\u7b97\u65b9\u6cd5<\/h2>\n\n\n\n<p>\u6b21\u306bCAC\u306e\u8a08\u7b97\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"is-style-crease u-mb-ctrl u-mb-10\"><span class=\"swl-marker mark_blue\">CAC\uff1d\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u306b\u95a2\u3059\u308b\u8cbb\u7528\u306e\u5408\u8a08\u00f7\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570<\/span><\/p>\n\n\n\n<p>\u3067\u6c42\u3081\u308b\u3053\u3068\u304c\u51fa\u6765\u307e\u3059\u3002<\/p>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">\u201c\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u306b\u95a2\u3059\u308b\u8cbb\u7528\u306e\u5408\u8a08\u306b\u542b\u307e\u308c\u308b\u9805\u76ee\u3068\u3057\u3066\u306f\u3001\u300c\u4e00\u5b9a\u671f\u9593\u306e\u8ca9\u58f2\u4fc3\u9032\u30fb\u5e83\u544a\u8cbb\u7528\u3001\u55b6\u696d\u7d66\u4e0e\u3001\u4ee3\u7406\u5e97\u624b\u6570\u6599\u3001\u8cde\u4e0e\u3001\u9593\u63a5\u8cbb\u300d\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p>CAC\u306f\u6708\u9593\u30fb\u56db\u534a\u671f\u30fb1\u5e74\u306a\u3069\u306e\u671f\u9593\u3067\u533a\u5207\u3063\u3066\u7b97\u51fa\u3057\u307e\u3059\u3002\u6708\u306b\u3088\u3063\u3066\u8cbb\u7528\u306e\u5909\u52d5\u304c\u5927\u304d\u3044\u5834\u5408\u306f\u3001\u56db\u534a\u671f\u30841\u5e74\u306a\u3069\u9577\u3081\u306e\u671f\u9593\u3067\u7b97\u51fa\u3059\u308b\u3053\u3068\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002\u9867\u5ba2\u7372\u5f97\u306b\u95a2\u3059\u308b\u8cbb\u7528\u306f\u3001\u55b6\u696d\u8cbb\u7528\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8cbb\u7528\u304c\u4e3b\u3067\u3059\u304c\u3001\u6b63\u78ba\u306b\u306f\u4eba\u4ef6\u8cbb\u3084\u30aa\u30d5\u30a3\u30b9\u8cc3\u6599\u306a\u3069\u306e\u9593\u63a5\u8cbb\u3082\u542b\u3080\u70b9\u306b\u6ce8\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u307e\u305fCAC\u304cLTV\u3092\u4e0a\u56de\u3063\u3066\u3057\u307e\u3046\u3068\u3001\u5f53\u8a72\u4e8b\u696d\u306e\u5b58\u7d9a\u306f\u96e3\u3057\u3044\u3053\u3068\u304c\u8a00\u3048\u307e\u3059\u3002CAC\u304cLTV\u3092\u4e0a\u56de\u308b\u3068\u3044\u3046\u3053\u3068\u306f\u3001\u4e00\u9867\u5ba2\u3042\u305f\u308a\u306e\u751f\u6daf\u5229\u76ca\u304c5,000\u5186\u306e\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3057\u3066\u3001\u4e00\u9867\u5ba2\u3042\u305f\u308a\u306e\u7372\u5f97\u8cbb\u7528\u306b5,001\u5186\u4ee5\u4e0a\u3092\u6295\u3058\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001CAC\u3092LTV\u306e3\u5206\u306e1\u4ee5\u4e0b\u306b\u307e\u3067\u6291\u3048\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>CAC\u306e\u8a08\u7b97\u306b\u304a\u3044\u3066\u306f\u3001\u4f8b\u3048\u3070\u300cOrganic CAC\u300d\u3068\u300cPaid CAC\u300d\u3092\u304d\u3061\u3093\u3068\u5206\u3051\u3066\u8003\u3048\u308b\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u3063\u3066\u3001\u3069\u306e\u30c1\u30e3\u30cd\u30eb\u304c\u6700\u3082\u52b9\u7387\u7684\u306b\u9867\u5ba2\u3092\u7372\u5f97\u3067\u304d\u3066\u3044\u308b\u306e\u304b\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u6226\u7565\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306b\u5f79\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u3001CAC\u3092\u7b97\u51fa\u3057\u305f\u5f8c\u306b\u306f\u3001\u3069\u306e\u3088\u3046\u306b\u6539\u5584\u3059\u308b\u304b\u304c\u6b21\u306e\u30b9\u30c6\u30c3\u30d7\u3068\u306a\u308a\u307e\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff08MA\uff09\u30c4\u30fc\u30eb\u3084\u9867\u5ba2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\uff08CRM\uff09\u306e\u5c0e\u5165\u3001\u5e83\u544a\u6226\u7565\u306e\u898b\u76f4\u3057\u3001\u305d\u3057\u3066\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u9ad8\u3081\u308b\u65bd\u7b56\u3092\u691c\u8a0e\u3059\u308b\u3053\u3068\u304c\u7406\u60f3\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001CAC\u306e\u52b9\u7387\u7684\u306a\u7ba1\u7406\u3068\u3001\u3055\u3089\u306a\u308b\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u9577\u304c\u671f\u5f85\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u57fa\u672c\u306e\u8a08\u7b97\u65b9\u6cd5<\/h3>\n\n\n\n<p>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306f\u3001\u4f01\u696d\u304c\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u304b\u304b\u308b\u7dcf\u8cbb\u7528\u3092\u6e2c\u308b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002\u3053\u306e\u57fa\u672c\u306e\u8a08\u7b97\u65b9\u6cd5\u306f\u3001CAC\u3092\u7b97\u51fa\u3059\u308b\u305f\u3081\u306e\u7b2c\u4e00\u6b69\u3068\u306a\u308a\u307e\u3059\u3002CAC\u306e\u8a08\u7b97\u5f0f\u306f\u3001\u9867\u5ba2\u7372\u5f97\u306e\u305f\u3081\u306b\u304b\u304b\u3063\u305f\u30b3\u30b9\u30c8\u3092\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u6570\u3067\u5272\u308b\u3053\u3068\u3067\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"is-style-crease\"><span class=\"swl-marker mark_blue\">CAC = \u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u3063\u305f\u8cbb\u7528 \u00f7 \u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570<\/span><\/p>\n\n\n\n<p>\u3053\u306e\u8a08\u7b97\u306b\u3088\u308a\u3001<span class=\"swl-marker mark_yellow\">\u3069\u308c\u3060\u3051\u306e\u30b3\u30b9\u30c8\u304c\u65b0\u305f\u306a\u9867\u5ba2\u3092\u751f\u307f\u51fa\u3059\u305f\u3081\u306b\u5fc5\u8981\u3067\u3042\u308b\u304b\u3092\u660e\u78ba\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">Organic CAC\u306e\u8a08\u7b97\u65b9\u6cd5<\/h3>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">Organic CAC\u306f\u3001\u81ea\u7136\u306b\u5897\u3048\u305f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u304b\u304b\u3063\u305f\u30b3\u30b9\u30c8\u3092\u7b97\u51fa\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002<\/span>\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u3067\u306f\u3001SEO\u5bfe\u7b56\u3084\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u304b\u304b\u308b\u8cbb\u7528\u3092\u8a08\u4e0a\u3057\u3001\u305d\u308c\u3092\u81ea\u7136\u5897\u306e\u65b0\u898f\u9867\u5ba2\u6570\u3067\u5272\u308b\u3053\u3068\u3067\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3092\u7528\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"is-style-crease\"><span class=\"swl-marker mark_blue\">Organic CAC = \u81ea\u7136\u5897\u306e\u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u3063\u305f\u8cbb\u7528 \u00f7 \u81ea\u7136\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u306e\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570<\/span><\/p>\n\n\n\n<p>\u3053\u306e\u6307\u6a19\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001<span class=\"swl-marker mark_yellow\">\u30b3\u30b9\u30c8\u3092\u304a\u3055\u3048\u3064\u3064\u3001\u3088\u308a\u6301\u7d9a\u53ef\u80fd\u306a\u9867\u5ba2\u7372\u5f97\u6226\u7565\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">Paid CAC\u306e\u8a08\u7b97\u65b9\u6cd5<\/h3>\n\n\n\n<p>Paid CAC\u306e\u8a08\u7b97\u65b9\u6cd5\u306f\u3001\u7279\u5b9a\u306e\u6709\u6599\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u304b\u304b\u3063\u305f\u30b3\u30b9\u30c8\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u624b\u6cd5\u3067\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3092\u7528\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"is-style-crease\"><span class=\"swl-marker mark_blue\">Paid CAC = \u6709\u6599\u306e\u5e83\u544a\u8cbb\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u304b\u304b\u308b\u7dcf\u30b3\u30b9\u30c8 \u00f7 \u6709\u6599\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u5f97\u3089\u308c\u305f\u65b0\u898f\u9867\u5ba2\u6570<\/span><\/p>\n\n\n\n<p>\u3053\u306e\u8a08\u7b97\u306b\u3088\u308a\u3001<span class=\"swl-marker mark_yellow\">\u3069\u306e\u5e83\u544a\u6295\u8cc7\u304c\u6700\u3082\u52b9\u679c\u7684\u3067\u3042\u3063\u305f\u304b\u3092\u5206\u6790\u3057\u3001\u8cc7\u6e90\u306e\u6700\u9069\u5316\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">Blended CAC\u306e\u8a08\u7b97\u65b9\u6cd5<\/h3>\n\n\n\n<p>Blended CAC\u306f\u3001\u5358\u306b\u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u308b\u7dcf\u30b3\u30b9\u30c8\u3092\u628a\u63e1\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u4e8b\u696d\u5168\u4f53\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u898b\u76f4\u3059\u305f\u3081\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3092\u7528\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"is-style-crease\"><span class=\"swl-marker mark_blue\">Blended CAC = \u5168\u55b6\u696d\u30b3\u30b9\u30c8\u3068\u5168\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30b9\u30c8\u306e\u5408\u8a08\u8cbb\u7528 \u00f7 \u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u6570<\/span><\/p>\n\n\n\n<p>\u3053\u306e\u8a08\u7b97\u306f\u3001<span class=\"swl-marker mark_yellow\">\u4f01\u696d\u306e\u53ce\u76ca\u6027\u3084\u9867\u5ba2\u7372\u5f97\u6226\u7565\u306e\u8a55\u4fa1\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002<\/span><\/p>\n\n\n<div class=\"p-blogParts post_content u-mb-ctrl u-mb-0\" data-partsID=\"9262\">\n<div class=\"c-shareBtns__message\">\n\t\t\t<span class=\"__text\">\u8cc7\u6599\u8acb\u6c42\u306f\u3053\u3061\u3089<\/span>\n\t\t<\/div>\n<\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/www.onoff.ne.jp\/forms\/corporate\/servicepack-menu-crmoperation.html\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"800\" height=\"180\" src=\"https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2023\/07\/bnr_onoff_pack_CTA_CRM.png\" alt=\"CRM\u30d1\u30c3\u30af\" class=\"wp-image-10659\" srcset=\"https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2023\/07\/bnr_onoff_pack_CTA_CRM.png 800w, https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2023\/07\/bnr_onoff_pack_CTA_CRM-300x68.png 300w, https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2023\/07\/bnr_onoff_pack_CTA_CRM-768x173.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">CAC\u3068LTV\u306e\u95a2\u4fc2\u6027\u3068\u306f<\/h2>\n\n\n\n<p class=\"u-mb-ctrl u-mb-30\">CAC\u3068\u5408\u308f\u305b\u3066\u8a55\u4fa1\u6307\u6a19\u3068\u3057\u3066\u6d3b\u7528\u3055\u308c\u308b\u3053\u3068\u304c\u591a\u3044LTV\u3067\u3059\u304c\u3001LTV\u3068\u306f\u4f55\u304b\u3092\u6539\u3081\u3066\u78ba\u8a8d\u3057\u307e\u3059\u3002<br>\u5148\u307b\u3069\u300cCAC\u304cLTV\u3092\u4e0a\u56de\u3063\u3066\u3057\u307e\u3046\u3068\u3001\u5f53\u8a72\u4e8b\u696d\u306e\u5b58\u7d9a\u306f\u96e3\u3057\u3044\u3053\u3068\u304c\u8a00\u3048\u308b\u300d\u3068\u8ff0\u3079\u305f\u3088\u3046\u306b<span class=\"swl-marker mark_yellow\">CAC\u3068LTV\u306b\u306f\u95a2\u4fc2\u6027\u304c\u3042\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">LTV\u3068\u306f<\/h3>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">LTV\u306f\u300cLifeTime Value\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\u300d\u306e\u7565\u3067\u3001\u3053\u308c\u306f\u4e00\u4eba\u306e\u9867\u5ba2\u304c\u305d\u306e\u4f01\u696d\u304b\u3089\u751f\u6daf\u306b\u308f\u305f\u3063\u3066\u8cfc\u5165\u3059\u308b\u7dcf\u984d\u3092\u6307\u3057\u307e\u3059\u3002<\/span>\u3053\u306e\u6982\u5ff5\u306f\u3001\u307e\u305aBtoC\u30d3\u30b8\u30cd\u30b9\u3067\u5e83\u307e\u308a\u307e\u3057\u305f\u3002\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u306f\u91cd\u8981\u3067\u3059\u304c\u3001\u7372\u5f97\u306b\u306f\u300cCAC\uff08\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff09\u300d\u3068\u3044\u3046\u8cbb\u7528\u304c\u304b\u304b\u308a\u307e\u3059\u3002\u305d\u308c\u306b\u5bfe\u3057\u3066\u3001\u65e2\u5b58\u306e\u9867\u5ba2\u304c\u4f55\u5ea6\u3082\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3057\u3066\u304f\u308c\u308b\u3088\u3046\u306b\u7d99\u7d9a\u7684\u306a\u30d5\u30a9\u30ed\u30fc\u3092\u884c\u3046\u65b9\u304c\u3001\u30b3\u30b9\u30c8\u304c\u4f4e\u304f\u52b9\u7387\u7684\u3060\u3068\u3044\u3046\u8003\u3048\u65b9\u304b\u3089\u3001LTV\u3092\u6700\u5927\u5316\u3059\u308b\u3053\u3068\u304c\u91cd\u8996\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>BtoB\u30d3\u30b8\u30cd\u30b9\u3001\u7279\u306bSaaS\u4f01\u696d\u3084\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30b5\u30fc\u30d3\u30b9\u306b\u304a\u3044\u3066\u3082\u3001\u9867\u5ba2\u306e\u89e3\u7d04\u3092\u9632\u3050\u305f\u3081\u306b\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u304c\u6b20\u304b\u305b\u305a\u3001LTV\u304c\u5927\u304d\u306a\u6307\u6a19\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30b5\u30fc\u30d3\u30b9\u306b\u304a\u3051\u308bLTV\u306e\u8a08\u7b97\u65b9\u6cd5\u306f\u3044\u304f\u3064\u304b\u3042\u308a\u307e\u3059\u304c\u3001\u4e00\u822c\u7684\u306a\u5f0f\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"is-style-crease\"><span class=\"swl-marker mark_blue\">LTV = \u9867\u5ba2\u306e\u5e73\u5747\u8cfc\u5165\u5358\u4fa1 \u00d7 \u5e73\u5747\u9867\u5ba2\u5bff\u547d<br>\u5e73\u5747\u9867\u5ba2\u5bff\u547d = 1 \/ \u30c1\u30e3\u30fc\u30f3\u30ec\u30fc\u30c8\uff08\u89e3\u7d04\u7387\uff09<br>\u30c1\u30e3\u30fc\u30f3\u30ec\u30fc\u30c8 = \u5f53\u6708\u306e\u89e3\u7d04\u9867\u5ba2\u6570 \/ \u524d\u6708\u672b\u306e\u9867\u5ba2\u6570 \u00d7 100<\/span><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-cx-crm wp-block-embed-cx-crm\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.onoff.ne.jp\/blog\/?p=229\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-cx-crm wp-block-embed-cx-crm\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.onoff.ne.jp\/blog\/?p=3332\n<\/div><\/figure>\n\n\n\n<div class=\"swell-block-button red_ -size-l is-style-btn_normal\" data-id=\"f8748e4e\"><a href=\"https:\/\/www.onoff.ne.jp\/forms\/corporate\/contact.html?Formname=corp_contact\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"swell-block-button__link\"><span>\u7121\u6599\u76f8\u8ac7\u306f\u3053\u3061\u3089<\/span><\/a><\/div>\n\n\n\n<h2 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5<\/h2>\n\n\n\n<p class=\"u-mb-ctrl u-mb-30\">\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u9577\u3092\u6301\u7d9a\u3059\u308b\u305f\u3081\u306b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002\u3053\u306e\u30bb\u30af\u30b7\u30e7\u30f3\u3067\u306f\u3001CAC\u3092\u52b9\u679c\u7684\u306b\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff08MA\uff09\u30c4\u30fc\u30eb\u3084\u9867\u5ba2\u7ba1\u7406\uff08CRM\uff09\u30b7\u30b9\u30c6\u30e0\u306e\u5c0e\u5165\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u5411\u4e0a\u3055\u305b\u308b\u65bd\u7b56\u3001\u305d\u3057\u3066\u5e83\u544a\u6226\u7565\u306e\u6700\u9069\u5316\u306b\u7126\u70b9\u3092\u5f53\u3066\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u901a\u3058\u3066\u3001CAC\u306e\u52b9\u7387\u7684\u306a\u7ba1\u7406\u3092\u5b9f\u73fe\u3057\u3001\u3088\u308a\u5065\u5168\u306a\u30d3\u30b8\u30cd\u30b9\u904b\u55b6\u3092\u76ee\u6307\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">MA\u30c4\u30fc\u30eb\u3084CRM\uff08\u9867\u5ba2\u7ba1\u7406\uff09\u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3059\u308b<\/h3>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">CAC\u3092\u6291\u3048\u308b\u65b9\u6cd5\u3068\u3057\u3066\u3001MA\uff08\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff09\u30c4\u30fc\u30eb\u3084CRM\uff08\u9867\u5ba2\u7ba1\u7406\uff09\u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p>MA\u30c4\u30fc\u30eb\u3084CRM\u30b7\u30b9\u30c6\u30e0\u3092\u9069\u5207\u306b\u4f7f\u3046\u3053\u3068\u3067\u3001\u9867\u5ba2\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3057\u7169\u96d1\u306a\u696d\u52d9\u3092\u81ea\u52d5\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br>\u305d\u306e\u7d50\u679c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6d3b\u52d5\u304c\u52b9\u7387\u5316\u3055\u308c\u3001\u4eba\u4ef6\u8cbb\u306a\u3069\u306e\u30b3\u30b9\u30c8\u3092\u6291\u3048\u3089\u308c\u308b\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5177\u4f53\u7684\u306b\u306f\u3001\u3053\u308c\u3089\u306e\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u80b2\u6210\u3084\u6709\u671b\u9867\u5ba2\u306e\u62bd\u51fa\u3001\u305d\u3057\u3066\u55b6\u696d\u90e8\u9580\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306e\u9023\u643a\u304c\u30b9\u30e0\u30fc\u30ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081\u3001\u696d\u52d9\u306e\u975e\u52b9\u7387\u3092\u6392\u9664\u3057\u3001CAC\u306e\u6539\u5584\u304c\u671f\u5f85\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u3001\u30c7\u30fc\u30bf\u5206\u6790\u6a5f\u80fd\u3092\u642d\u8f09\u3057\u305fMA\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u8fc5\u901f\u306b\u6226\u7565\u3092\u8abf\u6574\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-cx-crm wp-block-embed-cx-crm\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.onoff.ne.jp\/blog\/?p=6252\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff08CVR\uff09\u3092\u30a2\u30c3\u30d7\u3055\u305b\u308b<\/h3>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff08CVR\uff09\u3092\u30a2\u30c3\u30d7\u3055\u305b\u308b\u65bd\u7b56\u306f\u3001CAC\u3092\u4e0b\u3052\u308b\u3053\u3068\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u9ad8\u3044\u307b\u3069\u3001\u8a2a\u554f\u8005\u6570\u306b\u5bfe\u3057\u3066\u52b9\u7387\u7684\u306b\u9867\u5ba2\u3092\u7372\u5f97\u3067\u304d\u3066\u3044\u308b\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308a\u3001\u7d50\u679c\u3068\u3057\u3066CAC\u304c\u4f4e\u304f\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u4e0a\u3052\u308b\u306b\u306f\u3001\u3088\u308a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u81f3\u308a\u3084\u3059\u3044\u898b\u8fbc\u307f\u5ba2\u3092\u96c6\u3081\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u89e3\u6790\u30c4\u30fc\u30eb\u3092\u7528\u3044\u3066\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u81f3\u308b\u5c0e\u7dda\u3001\u96e2\u8131\u306b\u7e4b\u304c\u3063\u3066\u3044\u308b\u30da\u30fc\u30b8\u306a\u3069\u3092\u6d17\u3044\u51fa\u3057\u3001\u6700\u9069\u5316\u3092\u884c\u3046\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u3066\u30d4\u30f3\u30dd\u30a4\u30f3\u30c8\u3067\u5e83\u544a\u3092\u51fa\u3057\u305f\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u306b\u5fdc\u3058\u3066\u5e83\u544a\u306e\u65bd\u7b56\u3092\u5909\u3048\u305f\u308a\u3068\u3044\u3046\u30a2\u30d7\u30ed\u30fc\u30c1\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u3001<span class=\"swl-marker mark_yellow\">\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u30c7\u30b6\u30a4\u30f3\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u3082\u91cd\u8981\u306a\u8981\u7d20\u3067\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u304c\u6c42\u3081\u308b\u60c5\u5831\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u63d0\u4f9b\u3057\u3001\u884c\u52d5\u3092\u4fc3\u3059\u5f37\u529b\u306aCTA\uff08\u30b3\u30fc\u30eb\u30fb\u30c8\u30a5\u30fb\u30a2\u30af\u30b7\u30e7\u30f3\uff09\u3092\u914d\u7f6e\u3059\u308b\u3053\u3068\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p>\u307e\u305f\u3001<span class=\"swl-marker mark_yellow\">A\/B\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u3066\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30da\u30fc\u30b8\u3084\u5e83\u544a\u3092\u6bd4\u8f03\u3057\u3001\u3069\u306e\u8981\u7d20\u304c\u3088\u308a\u52b9\u679c\u7684\u304b\u3092\u898b\u6975\u3081\u308b\u3053\u3068\u3082\u6709\u7528\u3067\u3059\u3002<\/span>\u3053\u306e\u5206\u6790\u7d50\u679c\u3092\u3082\u3068\u306b\u3001\u7d99\u7d9a\u7684\u306b\u6539\u5584\u3092\u56f3\u308b\u3053\u3068\u3067\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u5f90\u3005\u306b\u5411\u4e0a\u3055\u305b\u3066\u3044\u304f\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-cx-crm wp-block-embed-cx-crm\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.onoff.ne.jp\/blog\/?p=3455\n<\/div><\/figure>\n\n\n\n<div class=\"swell-block-button red_ -size-l is-style-btn_normal\" data-id=\"20d678d4\"><a href=\"https:\/\/www.onoff.ne.jp\/service\/creative\/\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"swell-block-button__link\"><span>\u30aa\u30ce\u30d5\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30fb\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u5236\u4f5c\u306b\u3064\u3044\u3066\u306f\u3053\u3061\u3089<\/span><\/a><\/div>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u5e83\u544a\u3092\u6700\u9069\u5316\u3059\u308b<\/h3>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">\u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u3092\u4e0b\u3052\u308b\u306b\u306f\u3001\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u306e\u305f\u3081\u306e\u5e83\u544a\u8cbb\u7528\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u3082\u6709\u52b9\u3067\u3059\u3002\u65e2\u5b58\u5e83\u544a\u306e\u898b\u76f4\u3057\u3092\u884c\u3044\u3001\u3088\u308a\u52b9\u679c\u306e\u9ad8\u3044\u51fa\u7a3f\u5148\u3060\u3051\u306b\u7d5e\u308a\u8fbc\u3080\u306a\u3069\u306e\u65bd\u7b56\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p>\u307e\u305f\u3001\u7279\u5b9a\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306b\u5bfe\u3057\u3066\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u305f\u5e83\u544a\u3092\u5c55\u958b\u3059\u308b\u3053\u3068\u3067\u3001\u7121\u99c4\u306a\u30b3\u30b9\u30c8\u3092\u524a\u6e1b\u3057\u3001\u52b9\u7387\u7684\u306a\u9867\u5ba2\u7372\u5f97\u3092\u5b9f\u73fe\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5834\u5408\u306b\u3088\u3063\u3066\u306f\u5e83\u544a\u51fa\u7a3f\u3092\u3084\u3081\u3001\u691c\u7d22\u306a\u3069\u306b\u3088\u308b\u81ea\u7136\u6d41\u5165\u6570\u3092\u5897\u3084\u3059\u65bd\u7b56\u3092\u8003\u3048\u308b\u3068\u3044\u3046\u9078\u629e\u80a2\u3082\u3042\u308a\u307e\u3059\u3002OrganicCAC\u306e\u6539\u5584\u306b\u6210\u529f\u3059\u308c\u3070\u3001\u9577\u671f\u7684\u306a\u30b3\u30b9\u30c8\u6291\u5236\u304c\u56f3\u308b\u3053\u3068\u304c\u51fa\u6765\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u3001\u5e83\u544a\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3057\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002A\/B\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u3066\u7570\u306a\u308b\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3084\u6587\u8a00\u3092\u8a66\u3057\u3001\u3069\u306e\u6226\u7565\u304c\u3088\u308a\u52b9\u679c\u7684\u304b\u3092\u898b\u6975\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3053\u3046\u3057\u305f\u7d99\u7d9a\u7684\u306a\u5206\u6790\u3068\u6700\u9069\u5316\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u5e83\u544a\u4e88\u7b97\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3057\u3001CAC\u3092\u4f4e\u304f\u6291\u3048\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n<div class=\"p-blogParts post_content u-mb-ctrl u-mb-0\" data-partsID=\"9262\">\n<div class=\"c-shareBtns__message\">\n\t\t\t<span class=\"__text\">\u8cc7\u6599\u8acb\u6c42\u306f\u3053\u3061\u3089<\/span>\n\t\t<\/div>\n<\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/www.onoff.ne.jp\/forms\/corporate\/abtest-research-minpro.html\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"800\" height=\"180\" src=\"https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2024\/09\/bnr_onoff_ABtest.png\" alt=\"\" class=\"wp-image-10410\" srcset=\"https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2024\/09\/bnr_onoff_ABtest.png 800w, https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2024\/09\/bnr_onoff_ABtest-300x68.png 300w, https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2024\/09\/bnr_onoff_ABtest-768x173.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u9867\u5ba2\u7372\u5f97\u30c1\u30e3\u30cd\u30eb\u5225\u306e\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8<\/h2>\n\n\n\n<p>CAC\u306f\u9867\u5ba2\u30c1\u30e3\u30cd\u30eb\u5225\u306b\u4ee5\u4e0b\u306e3\u3064\u306b\u5206\u3051\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305a\u3001<span class=\"swl-marker mark_yellow\">Organic CAC\u306f\u81ea\u7136\u306a\u6d41\u5165\u3067\u7372\u5f97\u3057\u305f\u9867\u5ba2\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u3067\u3059\u3002<\/span>\u3053\u308c\u306b\u306fSEO\u3084\u30ea\u30d4\u30fc\u30bf\u30fc\u304b\u3089\u306e\u7d39\u4ecb\u306a\u3069\u304c\u542b\u307e\u308c\u3001\u5e83\u544a\u8cbb\u7528\u3092\u304b\u3051\u305a\u306b\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3067\u304d\u308b\u305f\u3081\u3001\u901a\u5e38\u306f\u30b3\u30b9\u30c8\u304c\u4f4e\u304f\u6291\u3048\u3089\u308c\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6b21\u306b\u3001<span class=\"swl-marker mark_yellow\">Paid CAC\u306f\u3001\u6709\u6599\u5e83\u544a\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u6295\u8cc7\u3057\u3066\u7372\u5f97\u3057\u305f\u9867\u5ba2\u306e\u30b3\u30b9\u30c8\u3092\u793a\u3057\u307e\u3059\u3002<\/span>\u3053\u306e\u5834\u5408\u3001\u901a\u4fe1\u8cbb\u3084\u5e83\u544a\u51fa\u7a3f\u8cbb\u306a\u3069\u304c\u542b\u307e\u308c\u3001\u5e83\u544a\u306e\u9078\u5b9a\u3084\u904b\u7528\u65b9\u6cd5\u306b\u3088\u3063\u3066\u5927\u304d\u304f\u5909\u52d5\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6700\u5f8c\u306b\u3001<span class=\"swl-marker mark_yellow\">Blended CAC\u306fOrganic CAC\u3068Paid CAC\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u7b97\u51fa\u3057\u305f\u6307\u6a19<\/span>\u3067\u3001\u5168\u4f53\u306e\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u3092\u8a55\u4fa1\u3059\u308b\u969b\u306b\u7528\u3044\u3089\u308c\u307e\u3059\u3002\u3053\u306e\u6307\u6a19\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u5168\u4f53\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u52b9\u7387\u6027\u3092\u8a55\u4fa1\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u308c\u305e\u308c\u306e\u30c1\u30e3\u30cd\u30eb\u3092\u6b63\u78ba\u306b\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u52b9\u7387\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u69cb\u7bc9\u3057\u3001\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u306e\u6700\u9069\u5316\u306b\u5f79\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002\u5404\u30c1\u30e3\u30cd\u30eb\u3067\u306e\u30c7\u30fc\u30bf\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u306f\u3001\u6226\u7565\u306e\u898b\u76f4\u3057\u3084\u30ea\u30bd\u30fc\u30b9\u914d\u5206\u306e\u6c7a\u5b9a\u306b\u304a\u3044\u3066\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">Organic CAC<\/h3>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">\u5e83\u544a\u306a\u3069\u306e\u30b3\u30b9\u30c8\u3092\u304b\u3051\u305a\u306b\u81ea\u7136\u5897\u52a0\u3057\u305f\u9867\u5ba2\u5358\u4fa1\u3092\u6307\u3057\u307e\u3059\u3002<\/span><br>\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3084SNS\u304b\u3089\u306e\u6d41\u5165\u3001\u30af\u30c1\u30b3\u30df\u3001\u65e2\u5b58\u9867\u5ba2\u304b\u3089\u306e\u7d39\u4ecb\u3068\u3044\u3063\u305f\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u7372\u5f97\u3057\u305f\u9867\u5ba2\u304c\u8a72\u5f53\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306a\u81ea\u7136\u6d41\u5165\u306b\u3088\u308b\u9867\u5ba2\u5897\u52a0\u3082\u5c11\u306a\u304f\u306a\u3044\u305f\u3081\u3001CAC\u3092\u6b63\u78ba\u306b\u6e2c\u308b\u305f\u3081\u306b\u306fOrganicCAC\u3092\u898b\u843d\u3068\u3055\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u9867\u5ba2\u7372\u5f97\u6226\u7565\u306b\u304a\u3044\u3066OrganicCAC\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u306e\u826f\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u898b\u3064\u3051\u308b\u624b\u52a9\u3051\u306b\u3082\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u7279\u306b\u3001\u9577\u671f\u7684\u306b\u5b89\u5b9a\u3057\u3066\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u306f\u3001OrganicCAC\u306e\u5411\u4e0a\u3092\u56f3\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<br>SEO\u5bfe\u7b56\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u901a\u3058\u3066\u3001\u81ea\u793e\u306e\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3001\u7d50\u679c\u7684\u306b\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u3092\u4e0b\u3052\u308b\u3053\u3068\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306b\u3001OrganicCAC\u306e\u5206\u6790\u306f\u3001\u4f01\u696d\u306e\u6210\u9577\u3092\u4fc3\u9032\u3059\u308b\u305f\u3081\u306e\u4e00\u3064\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-cx-crm wp-block-embed-cx-crm\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.onoff.ne.jp\/blog\/?p=6407\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-cx-crm wp-block-embed-cx-crm\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.onoff.ne.jp\/blog\/?p=6840\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">Paid CAC<\/h3>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">\u30b3\u30b9\u30c8\u3092\u304b\u3051\u305f\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u7372\u5f97\u3057\u305f\u9867\u5ba2\u5358\u4fa1\u3092\u6307\u3057\u307e\u3059<\/span>\u3002CM\u3084\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u3001\u30a4\u30d9\u30f3\u30c8\u958b\u50ac\u3084\u51fa\u5c55\u306a\u3069\u3001\u9867\u5ba2\u7372\u5f97\u3092\u76ee\u7684\u3068\u3057\u3066\u6295\u8cc7\u3057\u305f\u3042\u3089\u3086\u308b\u65bd\u7b56\u306e\u8cbb\u7528\u304c\u8a72\u5f53\u3057\u307e\u3059\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u306b\u304a\u3044\u3066\u9867\u5ba2\u7372\u5f97\u65bd\u7b56\u306e\u52b9\u679c\u3092\u6e2c\u308b\u306b\u306f\u3001CAC\u306e\u4e2d\u3067\u3082PaidCAC\u3092\u6307\u6a19\u3068\u3059\u308b\u306e\u304c\u9069\u5207\u3067\u3059\u3002<\/p>\n\n\n\n<p>PaidCAC\u3092\u7b97\u51fa\u3059\u308b\u3053\u3068\u3067\u3001\u7279\u5b9a\u306e\u5e83\u544a\u65bd\u7b56\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u304c\u3069\u306e\u7a0b\u5ea6\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6301\u3063\u3066\u3044\u308b\u304b\u3092\u8a55\u4fa1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u9069\u5207\u306a\u30ea\u30bd\u30fc\u30b9\u914d\u5206\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001PaidCAC\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u624b\u6bb5\u3068\u3057\u3066\u306f\u3001\u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u3092\u9ad8\u3081\u305f\u308a\u3001\u6587\u8a00\u3084\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u6700\u9069\u5316\u3092\u884c\u3063\u305f\u308a\u3059\u308b\u3053\u3068\u304c\u6709\u52b9\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u7121\u99c4\u306a\u652f\u51fa\u3092\u6291\u3048\u3064\u3064\u3001\u6709\u6599\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u306e\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u3092\u52b9\u7387\u5316\u3059\u308b\u3053\u3068\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u7d99\u7d9a\u7684\u306a\u5206\u6790\u3068\u6539\u5584\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u4f01\u696d\u5168\u4f53\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u5f37\u5316\u3057\u3001PaidCAC\u3092\u4f4e\u304f\u6291\u3048\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">Blended CAC<\/h3>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">Blended CAC\u306f\u3001\u4f01\u696d\u304c\u5168\u4f53\u306e\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u3092\u628a\u63e1\u3059\u308b\u969b\u306b\u975e\u5e38\u306b\u91cd\u8981\u306a\u6307\u6a19\u3068\u306a\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001Organic CAC\u3068Paid CAC\u3068\u3044\u30462\u3064\u306e\u7570\u306a\u308b\u30c1\u30e3\u30cd\u30eb\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u7dcf\u5408\u7684\u306b\u8a55\u4fa1\u3057\u3001\u3069\u3061\u3089\u306e\u65bd\u7b56\u304c\u3088\u308a\u52b9\u679c\u7684\u304b\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p>\u7279\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6226\u7565\u3092\u898b\u76f4\u3059\u969b\u306b\u306f\u3001\u3053\u306eBlended CAC\u3092\u7528\u3044\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u8cbb\u3084\u55b6\u696d\u8cbb\u7528\u3092\u542b\u3081\u305f\u5168\u4f53\u306e\u30b3\u30b9\u30c8\u5bfe\u52b9\u679c\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u5b9a\u671f\u7684\u306bBlended CAC\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u7279\u5b9a\u306e\u30c1\u30e3\u30cd\u30eb\u306b\u4f9d\u5b58\u3059\u308b\u3053\u3068\u306a\u304f\u3001\u30d0\u30e9\u30f3\u30b9\u306e\u53d6\u308c\u305f\u9867\u5ba2\u7372\u5f97\u6226\u7565\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u3088\u308a\u6301\u7d9a\u53ef\u80fd\u3067\u52b9\u679c\u7684\u306a\u6210\u9577\u3092\u76ee\u6307\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306e\u6539\u5584\u306b\u5411\u3051\u305f\u5b9f\u8df5\u7684\u30b9\u30c6\u30c3\u30d7<\/h2>\n\n\n\n<p>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306e\u6539\u5584\u306b\u306f\u3001\u5177\u4f53\u7684\u306a\u30b9\u30c6\u30c3\u30d7\u3092\u8e0f\u3080\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u3053\u308c\u306b\u306f\u3001\u30c7\u30fc\u30bf\u5206\u6790\u3092\u901a\u3058\u3066\u5ba2\u89b3\u7684\u306a\u6570\u5024\u3092\u628a\u63e1\u3057\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u30bf<span class=\"swl-marker mark_yellow\">\u30fc\u30b2\u30c3\u30c8\u30c1\u30e3\u30cd\u30eb\u3054\u3068\u306e\u52b9\u679c\u5206\u6790\u3092\u884c\u3044\u3001\u3069\u306e\u6226\u7565\u304c\u6700\u3082\u6210\u529f\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u8a55\u4fa1\u3059\u308b\u3053\u3068\u3082\u5927\u5207\u3067\u3059<\/span>\u3002\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u901a\u3058\u3066\u3001\u6700\u9069\u306a\u6226\u7565\u3092\u898b\u51fa\u3057\u3001\u52b9\u7387\u7684\u306a\u9867\u5ba2\u7372\u5f97\u3092\u76ee\u6307\u3059\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u30c7\u30fc\u30bf\u5206\u6790\u306b\u3088\u308b\u6226\u7565\u7684\u30a2\u30d7\u30ed\u30fc\u30c1<\/h3>\n\n\n\n<p>\u30c7\u30fc\u30bf\u5206\u6790\u306f\u3001\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u6226\u7565\u7684\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u69cb\u7bc9\u3059\u308b\u3046\u3048\u3067\u6b20\u304b\u305b\u306a\u3044\u8981\u7d20\u3067\u3059\u3002\u5177\u4f53\u7684\u306a\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u65bd\u7b56\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3057\u3001\u3069\u306e\u30c1\u30e3\u30cd\u30eb\u304c\u6210\u679c\u3092\u4e0a\u3052\u3066\u3044\u308b\u304b\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30ea\u30bd\u30fc\u30b9\u3092\u7121\u99c4\u306a\u304f\u914d\u5206\u3057\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u9867\u5ba2\u7372\u5f97\u3092\u5b9f\u73fe\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u30c1\u30e3\u30cd\u30eb\u3054\u3068\u306e\u52b9\u679c\u5206\u6790\u306e\u91cd\u8981\u6027<\/h3>\n\n\n\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u52b9\u679c\u7684\u306b\u9032\u3081\u308b\u305f\u3081\u306b\u306f\u3001\u30c1\u30e3\u30cd\u30eb\u3054\u3068\u306e\u52b9\u679c\u5206\u6790\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u5404\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u5f97\u3089\u308c\u308b\u30c7\u30fc\u30bf\u3092\u8a73\u7d30\u306b\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u65bd\u7b56\u304c\u6700\u3082\u6210\u529f\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u5224\u65ad\u3057\u3001\u30ea\u30bd\u30fc\u30b9\u3092\u6700\u9069\u306b\u914d\u5206\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u306b\u3088\u3063\u3066\u3001<span class=\"swl-marker mark_yellow\">CAC\u3092\u4f4e\u6e1b\u3057\u3001\u3088\u308a\u52b9\u7387\u7684\u306a\u9867\u5ba2\u7372\u5f97\u304c\u5b9f\u73fe\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n\n\n\n<div class=\"swell-block-button red_ -size-l is-style-btn_normal\" data-id=\"6af3e32d\"><a href=\"https:\/\/www.onoff.ne.jp\/service\/research\/\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"swell-block-button__link\"><span>\u30aa\u30ce\u30d5\u306e\u30ea\u30b5\u30fc\u30c1\u30b5\u30fc\u30d3\u30b9\u306b\u3064\u3044\u3066<\/span><\/a><\/div>\n\n\n\n<h2 class=\"wp-block-heading u-mb-ctrl u-mb-10\">CPA\u3068CAC\u306e\u9055\u3044<\/h2>\n\n\n\n<p>CPA\u3068CAC\u306f\u300c\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\u300d\u3092\u610f\u5473\u3059\u308b\u7528\u8a9e\u3067\u3059\u304c\u3001\u4e21\u8005\u306f\u4f7f\u308f\u308c\u308b\u30b7\u30fc\u30f3\u304c\u7570\u306a\u308a\u307e\u3059\u3002<br><span class=\"swl-marker mark_yellow\">CAC\u306f\u4e3b\u306b\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u5358\u4f4d\u3067\u4f7f\u308f\u308c\u307e\u3059\u3002<\/span><br>\u305d\u308c\u306b\u5bfe\u3057\u3066CPA\u306f\u3001\u5e83\u544a\u51fa\u7a3f\u8cbb\u7528\u306a\u30691\u3064\u306e\u65bd\u7b56\u3042\u305f\u308a\u306e\u30b3\u30b9\u30c8\u3092\u793a\u3059\u969b\u306b\u4f7f\u308f\u308c\u308b\u6307\u6a19\u3067\u3059\u3002<br>CPA\u306f\u4e3b\u306b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u5206\u91ce\u3067\u7528\u3044\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e21\u8005\u306e\u9055\u3044\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u6848\u306b\u304a\u3044\u3066\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002<br>CAC\u306f\u3001\u4f01\u696d\u5168\u4f53\u306e\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u3092\u5305\u62ec\u7684\u306b\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u3067\u3042\u308a\u3001\u8907\u6570\u306e\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u5f97\u3089\u308c\u305f\u30c7\u30fc\u30bf\u3092\u7d71\u5408\u3059\u308b\u969b\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<br>\u4e00\u65b9\u3001<span class=\"swl-marker mark_yellow\">CPA\u306f\u7279\u5b9a\u306e\u5e83\u544a\u65bd\u7b56\u304c\u3069\u308c\u3060\u3051\u52b9\u679c\u7684\u3067\u3042\u308b\u304b\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u306e\u6709\u7528\u306a\u6307\u6a19\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p>\u305d\u308c\u305e\u308c\u306e\u6307\u6a19\u3092\u4f7f\u3044\u3053\u306a\u3059\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3057\u3001\u6539\u5584\u70b9\u3092\u898b\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-cx-crm wp-block-embed-cx-crm\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.onoff.ne.jp\/blog\/?p=8242\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">CPA\u306e\u5b9a\u7fa9\u3068\u5f79\u5272<\/h3>\n\n\n\n<p><span class=\"swl-marker mark_yellow\">CPA\uff08Cost Per Acquisition\uff09\u306f\u3001\u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u308b\u8cbb\u7528\u3092\u793a\u3059\u6307\u6a19\u3067\u3042\u308a\u3001\u7279\u306b\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u305d\u306e\u91cd\u8981\u6027\u304c\u5897\u3057\u3066\u3044\u307e\u3059\u3002<\/span>CPA\u306f\u3001\u7279\u5b9a\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3084\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306b\u4f7f\u308f\u308c\u30011\u4ef6\u306e\u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u6307\u6a19\u3092\u901a\u3058\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u6700\u9069\u5316\u3057\u3001\u30ea\u30bd\u30fc\u30b9\u3092\u52b9\u7387\u7684\u306b\u914d\u5206\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u9867\u5ba2\u7372\u5f97\u306b\u304a\u3051\u308bCAC\u3068CPA\u306e\u76f8\u4e92\u95a2\u4fc2<\/h3>\n\n\n\n<p>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u3068\u30b3\u30b9\u30c8\u30d1\u30fc\u30a2\u30af\u30a4\u30b8\u30b7\u30e7\u30f3\uff08CPA\uff09\u306f\u3001\u3044\u305a\u308c\u3082\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u91cd\u8981\u306a\u6307\u6a19\u3067\u3042\u308a\u3001\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u52b9\u7387\u6027\u3092\u5206\u6790\u3059\u308b\u969b\u306b\u76f8\u4e92\u306b\u95a2\u4fc2\u3057\u3066\u3044\u307e\u3059\u3002CAC\u306f\u4f01\u696d\u5168\u4f53\u306e\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u3092\u793a\u3057\u3001CPA\u306f\u7279\u5b9a\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002\u3053\u306e2\u3064\u306e\u6307\u6a19\u3092\u3046\u307e\u304f\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u6700\u9069\u5316\u3057\u3001\u30ea\u30bd\u30fc\u30b9\u3092\u52b9\u7387\u7684\u306b\u914d\u5206\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-cx-crm wp-block-embed-cx-crm\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.onoff.ne.jp\/blog\/?p=3449\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading u-mb-ctrl u-mb-10\">\u307e\u3068\u3081<\/h2>\n\n\n\n<p>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u3084\u30b3\u30b9\u30c8\u30d1\u30fc\u30a2\u30af\u30a4\u30b8\u30b7\u30e7\u30f3\uff08CPA\uff09\u306b\u3064\u3044\u3066\u306e\u7406\u89e3\u3092\u6df1\u3081\u308b\u3053\u3068\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u9577\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u6307\u6a19\u3092\u9069\u5207\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3057\u3001\u9867\u5ba2\u7372\u5f97\u306e\u30b3\u30b9\u30c8\u3092\u6291\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u6700\u7d42\u7684\u306b\u306f\u3001\u6301\u7d9a\u53ef\u80fd\u306a\u6210\u9577\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306e\u6226\u7565\u3092\u7acb\u3066\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u305d\u308c\u305e\u308c\u306e\u6307\u6a19\u306e\u7279\u6027\u3092\u628a\u63e1\u3057\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"swell-block-button red_ -size-l is-style-btn_normal\" data-id=\"df103259\"><a href=\"https:\/\/www.onoff.ne.jp\/forms\/corporate\/contact.html?Formname=corp_contact\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"swell-block-button__link\"><span>\u7121\u6599\u76f8\u8ac7\u306f\u3053\u3061\u3089<\/span><\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u3068\u306f\uff1f\u8a08\u7b97\u65b9\u6cd5\u3084CPA\u3068\u306e\u9055\u3044\u3001\u6539\u5584\u65b9\u6cd5\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac \u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ab\u30f3\u30d1\u30cb\u30fc\u30fb\u30aa\u30ce\u30d5\u306enagai\u3067\u3059\u3002\u4eca\u56de\u306fCAC\u306e\u5b9a\u7fa9\u3084\u7b97\u51fa\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u3044\u305f\u3057\u307e\u3059\u3002 \u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":3117,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","swell_btn_cv_data":"{\"c03aa483\":{\"pv\":672,\"imp\":488},\"f8748e4e\":{\"pv\":672,\"imp\":420},\"20d678d4\":{\"pv\":672,\"imp\":110},\"6af3e32d\":{\"pv\":672,\"imp\":68},\"df103259\":{\"pv\":672,\"imp\":71}}","footnotes":""},"categories":[2],"tags":[],"class_list":["post-3566","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crm"],"acf":[],"category_name":"CRM","thumbnail_url":"https:\/\/www.onoff.ne.jp\/blog\/wpcms\/wp-content\/uploads\/2022\/09\/23098011.jpg","_links":{"self":[{"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/posts\/3566","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/comments?post=3566"}],"version-history":[{"count":26,"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/posts\/3566\/revisions"}],"predecessor-version":[{"id":11347,"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/posts\/3566\/revisions\/11347"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/media\/3117"}],"wp:attachment":[{"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/media?parent=3566"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/categories?post=3566"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.onoff.ne.jp\/blog\/wp-json\/wp\/v2\/tags?post=3566"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}